Here are some of Georgia’s Insights
You’ve advanced from your early days in tech sales to leading some of the most complex enterprise accounts in ANZ. What’s been the most important skill or mindset that’s helped you step up into bigger roles?
It’s been a mix of grit, determination, and the courage to ask for opportunity. Early in my career, one of my leaders asked me about my career goals, and I shared my big dreams of becoming a people leader. He said, “Georgia, I’m driving a bus and you can have whatever seat you like.” That moment gave me the confidence to find gaps in the business and challenge the status quo, and has become a mentality I’ve taken into my roles since.
I’ve been fortunate to work under leaders who believed in me and invested in my growth, and I’ve learned that winning isn’t just about closing deals, it’s about doing right by the customer, the team, and the partnership. That mindset has shaped my journey from those early days on the phones to now managing large, complex ANZ enterprise strategic accounts.
Your nomination mentioned that you “live and breathe impact for your customers.” Can you share an example of a time you truly felt you made a difference for a client?
When I stepped into my current role, I took on new clients and I wanted them to feel valued from day one. I sent each a handwritten note with bakery treats, a small gesture that set the tone that I was committed to the relationship. I put in the hard work first: understanding their environment, delivering on commitments, and showing I’m in it with them. Over time, that builds trust, and with trust comes the open conversations that lead to real impact.
One example is with my New Zealand enterprise accounts. I was hearing consistent feedback about the need for customer networks and localised content to address NZ-specific regulations. With the support of my management and NZ partners, we created and ran user groups that brought customers together to tackle these shared challenges. These sessions not only addressed pressing compliance concerns but also built a collaborative community that continues to share solutions.
I’ve incidentally learned that relationships don’t end when a project wraps. Many former customers and partners remain friends today, and my network continues to grow because of those authentic connections. For me, that’s what impact looks like: listening deeply, acting on feedback, and creating value that lasts well beyond the initial engagement.
As someone described you as leading from the front, how do you inspire and support those around you, even when you’re under pressure?
A mentor of mine often reminds me “You don’t need a leader title to be a leader”. I’ve worked in a profession that didn’t inspire me, so I know the difference when you truly love what you do. I bring positivity and focus to every conversation because it sets the tone for how we work together, especially under pressure.
I take the time to understand what motivates each person I work with, whether it’s a customer, partner, or colleague, because when you know that, you can align on a shared goal that benefits everyone. Last year, for example, I brought together multiple large NZ customers to address regulatory challenges under tight timelines and high stakes. We kept collaboration at the centre, and the group left with practical, immediately actionable solutions. For me, that’s leading from the front: staying calm, rolling up my sleeves, and helping others succeed alongside me.
What’s one piece of advice you’d give to other women in tech sales who want to succeed?
Trust your intuition and advocate for yourself, even if you feel like the underdog in the room. Some of the biggest opportunities in my career came from speaking up when it would have been easier to stay quiet. Whether it’s putting yourself forward for a stretch role, asking for mentorship, or challenging an idea you know could be better, back yourself. You might not feel like the obvious choice at first, but the courage to stand behind your ideas and yourself will set you apart and open doors you didn’t think were possible.
What was the biggest challenge you faced when first moving into tech sales, and how did you overcome it?
My background was in law, and I’d spent years working toward becoming a lawyer. When I achieved that, I realised it wasn’t the career I’d envisioned. Moving into tech meant starting over from scratch. I put my ego aside, became a sponge, and learned from anyone willing to share their knowledge.
I’ve been lucky to have incredible mentors throughout my career. One of my favourite stories is from my time at Oracle NetSuite- every day at 3 pm, I’d have a cup of tea and “borrow” a Kingston biscuit from another floor. I often met senior leaders during those breaks and would share my career aspirations with them. Some became mentors and lifelong friends. That experience taught me to surround myself with leaders who inspire me, to be curious, and to never underestimate the value of introducing yourself – you never know where it might lead.
Author’s Note: Thank you so much to Georgia for joining us this month! To follow Georgia’s career journey, find her LinkedIn profile here.
If you want to learn from other outstanding women in tech, please check out our interviews with the previous Woman to Watch Honourees here.